Will the BNPL Bubble Burst in 2024?

A strong holiday season buoyed BNPL firms' hopes, and the growth forecast is also strong. But clouds are also gathering.

THE FINANCIAL BRAND Buy Now, Pay Later Needs to Pay Off in 2024 Growth of BNPL volume in 2023 was spectacular. But 2024 will present challenges to industry players as they seek profitability and diversification — and as consumers accumulate worrisome debt. READ ARTICLE AI is critical for banks looking to stay ahead. But, what are the practical use cases? Hear from one community bank on how AI is driving business impact. Register now. Keep Your Branch Alive & Well It's more important than ever to leverage data to make smart decisions about how your financial institution is positioned within your markets. Here's how. Artificial Intelligence vs Actual Intelligence: Which AI is Best? The truth is, you need both in marketing. To get the best of both worlds…[click for more]. Learn more about BNPL Don't Miss Forum 2024 If your company would like to send an email to The Financial Brand's 50,000 subscribers in the banking industry, click here. To continue receiving email newsletters from The Financial Brand, please add editor@thefinancialbrand.com to your address book and/or safe list. All content and articles © 2024 by The Financial Brand, based in Seattle, WA 98101. You can review The Financial Brand's privacy policy here. To stop receiving email newsletters from The Financial Brand, please click here.