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A Bank’s Journey to Become Digital-First

Learn how HomeEquity Bank transformed to become digital first.

While banks are still using traditional channels for lead generation, consumers have increasingly moved online.

In this fireside chat, Yvonne Ziomecki-Fisher, Executive Vice President, Marketing & Sales at HomeEquity Bank will be in conversation with Vish Sastry, CEO of iQuanti to cover a comprehensive roadmap for digital marketing success, from building foundational capabilities and structures and forging strategic partnerships, to assembling the right team and articulating a compelling vision to the board.

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WEBINAR: Unlocking Digital Acquisition: A Bank's Journey to Become Digital-First

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WHEN: Wednesday, May 1st at 2:00 pm ET

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Key Takeaways:

  • Digital marketing strategies

  • Team structures, skillsets and strategic partnerships

  • Data, metrics, measurement, analytics foundations

  • Getting on-board / investor support on vision and directio

 REGISTER NOW 
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