How Bank of America Unified Five Apps Into One Experience

Blending five BofA and Merrill apps into one with common functionalities was a step-by-step project that took years.

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How Bank of America Unified Five Apps Into One Experience Bank of America spent 4 years and 400,000 lines of code to finally deliver what customers always wanted — one mobile app to rule them all. The account page "is the most important in the unified mobile app," says Jorge Camargo, managing director and SVP for digital product management. "It's where you come in to monitor what's going on with your accounts and from there you can navigate anywhere in the app." READ ARTICLE Unlock crucial insights to supercharge your deposit and acquisition campaign: Discover pivotal switching factors and the power of data-driven marketing. How a CU Uses its Branch as its Biggest Billboard With a strategy based on data, TopLine Credit Union has used their new branch to continue growing their loyal membership. See how. Webinar: A Modern Approach to Compliance Training. How to turn compliance dread into game-based training that drives completion rates, boosts outcomes and leaves employees wanting more. Read more.

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