How HomeEquity Bank Became Digital-First

Unlocking Digital Acquisition: A Bank's Journey to Become Digital-First

A Bank's Journey to Become Digital-First While banks are still using traditional channels for lead generation, consumers have increasingly moved online. In this fireside chat, Yvonne Ziomecki-Fisher, Executive Vice President, Marketing & Sales at HomeEquity Bank will be in conversation with Vish Sastry, CEO of iQuanti to cover a comprehensive roadmap for digital marketing success, from building foundational capabilities and structures and forging strategic partnerships, to assembling the right team and articulating a compelling vision to the board. Key Takeaways: Digital marketing strategies Team structures, skillsets and strategic partnerships Data, metrics, measurement, analytics foundations Getting on-board / investor support on vision and directio 　REGISTER NOW　 The webinar will be hosted live on Wednesday, May 1st at 2pm ET. If you register now, you can watch the on-demand recording whenever you like. Most sincerely,   Jeffry Pilcher CEO/President The Financial Brand © 2024 by TFB based in Seattle, WA 98101. You can view our privacy policy here. Want to share your company's expertise in a webinar with The Financial Brand? Click here. To stop receiving webinar invitations like these, please click here.