What Social Media Marketing Looks Like in Insurance and Finance

Dr. Robin Kiera shares strategies for banks to boost engagement and sales through utilizing behavioral economics and social media.

THE FINANCIAL BRAND

Learn how to diversify your digital strategy, and see how Pannos drove new loan traffic to a client despite higher interest rates. What Social Media Marketing Looks Like in Insurance and Finance Dr. Robin Kiera shares strategies for banks to boost engagement and sales through utilizing behavioral economics and social media. Read article. Digital Marketing Tactics, Trends and Tips to Know About for 2024 How can banks and credit unions make their digital marketing more effective? Get insight from three marketers on the trends they're seeing. Read article. The Future of Banking in a World of Digital Ecosystems New research suggests that embracing the cloud, AI and embedded finance will be imperative for banks and credit unions to retain relevance. Read article. Here, There and Everywhere. Digital marketing done right is diversified across channels. Find out how to take an omnichannel approach and reach the people who want what you've got. Learn more. When It's Time to Grow — Big Time. Pannos Marketing's client wanted to increase social media engagement across all platforms, particularly among younger generations via Instagram. How does a 4,800% uptick in audience engagement sound?

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